Path Home Shows 2012 Show Archive March 2012 Show 1213 Hometown PRIDE Training - Invest in Your Town

Hometown PRIDE Training - Invest in Your Town

We take a look at a program called PRIDE Training that is being taught around the state to help communities welcome new businesses.

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Oklahoma PRIDE Training

Show Dates

Show 1213: Hometown PRIDE Training - Invest in Your Town

Air date: March 25, 2012

 

Transcript

ROB MCCLENDON:  WELL WHEN IT COMES TO WELCOMING SOMEONE INTO A COMMUNITY, IT’S REMARKABLE JUST HOW FAR A SMILE AND A HELPFUL ATTITUDE CAN GET YOU.  WHICH IS WHY A PROGRAM CALLED PRIDE TRAINING IS BEING TAUGHT AROUND THE STATE.  HERE’S OUR COURTENAY DEHOFF.

COURTENAY:  WHILE SMALL TOWNS MAY NOT HAVE THE FINANCIAL ABILITY TO RECRUIT BUSINESSES LIKE LARGE CITIES DO, THEY DO HAVE SOMETHING MONEY CAN'T BUY, AND THAT IS HOMETOWN PRIDE; WHICH THANKS TO A STATEWIDE PROGRAM, IS GETTING A LITTLE HELP.

MALE VOICES:  THE LITTLE LEAGUE CHAMPIONSHIP GAME.  YEAH.  IT’S AT THE BIG BALL PARK.  OH, WHERE IS IT?

COURTENAY:  IT’S AN OFTEN HEARD REFRAIN WHEN A NEW PERSON COMES TO TOWN.

FEMALE VOICE:  OH EXCUSE ME, I’M NOT FROM THIS TOWN AND I WAS WONDERING IF YOU WOULD KNOW WHERE A NICE HOTEL WOULD BE?

COURTENAY:  AND THE ANSWER TO THAT QUESTION CAN DETERMINE THE TOWNS ECONOMIC SUCCESS; WHICH IS THE THEME OF A PROGRAM CALLED PRIDE.

FEMALE VOICE:  YEAH UM, I’M LOOKING FOR SOMETHING OTHER THAN A ROACH MOTEL.

COURTENAY:  ALEX MANTZ WITH THE ALVA CHAMBER OF COMMERCE.

ALEX MANTZ:  PRIDE TRAINING IS IMPORTANT TO OUR COMMUNITY BECAUSE IT IS A TRAINING THAT OUR BUSINESSES CAN GO THROUGH TO BECOME FAMILIAR WITH TOURISM, TO BECOME FAMILIAR WITH HOSPITALITY, AND TO MAKE US A MORE INVITING COMMUNITY FOR BUSINESSES.

[NATS]

COURTENAY:  JOHN RYERSON IS A GRADUATE OF THE PRIDE PROGRAM AND IS A BUSINESS OWNER IN SMALL RURAL ALVA, OKLAHOMA.

JOHN RYERSON:  WE WANT TO LIVE IN A COMMUNITY THAT’S VIBRANT, WE WANT TO LIVE IN A COMMUNITY THAT PEOPLE LIKE TO COME TO, AND WE’RE APART OF THAT AND SO ALTHOUGH A LOT OF PEOPLE WHO ARE TOURIST DON’T COME AND BUY LUMBER AND BUILDING MATERIALS, ALTHOUGH WE HOPE THEY DO, WE STILL WANT TO SEE LOTS OF PEOPLE COME TO OUR COMMUNITY AND WE’RE HAPPY TO BE A PART OF THAT.

COURTENAY:  AND A COMMUNITY’S BUSINESSES ARE TRULY THE FACE OF THE COMMUNITY.

MANTZ:  OUR BUSINESSES ARE THE FIRST THING THAT A NEW BUSINESS LOOKS AT.  THEY LOOK TO SEE THAT WE ARE INVITING, THEY LOOK TO SEE THAT THEIR COMPANY WILL BE A GOOD FIT FOR OUR COMMUNITY.  AND SO THE FRONT LINE EMPLOYEES IN THOSE BUSINESSES ARE THE FIRST TOUCH THAT THAT PERSON HAS ON OUR COMMUNITY.  AND SO, THE MORE WE CAN DO TO EDUCATE OUR COMMUNITY ON THE TOURISM SITES AND ON THE EVENTS AND WHAT OUR COMMUNITY HAS TO OFFER THE MORE INVITING WE ARE TO THEM.

COURTENAY:  PRIDE TRAINING NOT ONLY TEACHES PEOPLE WHAT THEIR COMMUNITY HAS TO OFFER, BUT PROVIDES A CRASH COURSE FOR BUSINESSES EMPLOYEES.

RYERSON:  IT WAS A CUSTOMER SERVICE TRAINING THAT WOULD UH, HOPEFULLY HELP EACH INDIVIDUAL EMPLOYEE, AS WELL AS, OUR COMPANY.  AND IT WOULD HELP OUR EMPLOYEES BETTER TREAT OUR CUSTOMERS THAT COME IN AND ALSO HELP THE SURROUNDING COMMUNITY AS FAR AS PEOPLE THAT COME IN AND NEED DIRECTIONS AND INFORMATION ABOUT OUR COMMUNITY.

COURTENAY:  LEARNING BETTER CUSOMTER SERVICE AND TURNING THE I DON’T KNOW’S INTO THE HOW CAN I HELP YOU’S.

MALE VOICES:  ACTUALLY WE ARE, BUT WE CAN’T FIND IT.  OH, OKAY, YEAH, YOU WANT TO GO JUST ON THIS STREET, FIVE BLOCKS THAT WAY.  UH HUH.  RIGHT; YOU HIT THE FIRST MAJOR LIGHTS TWO BLOCKS.

COURTENAY:  SOMETHING AS SIMPLE AS DIRECTIONS THAT CAN STEER A TOWN’S REPUTATION IN THE RIGHT DIRECTION.

MALE VOICES:  STRAIGHT ACROSS FROM THE BALL FIELD, YOU CAN’T MISS IT.  ALRIGHT, WELL GREAT, ALRIGHT WE’RE SET.  ALRIGHT, YOU READY FOR THE BIG GAME?  YEAH.  ALRIGHT; ALRIGHT.

COURTENAY:  WHICH MAKES THE OLD ADDAGE YOU NEVER GET A SECOND CHANCE TO MAKE A FIRST IMPRESSION, RING TRUE.